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PSFK

Applying Blockchain To Creative Industries

Applying Blockchain To Creative Industries

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This PSFK research paper explores how advertising and media agencies are leveraging blockchain to improve transparency and transaction experiences.
The brief provides insight and examples of ways that companies are using blockchain technology to verify content accuracy, ownership rights and proper and fair compensation.
Published March 2018
For more information visit: https://www.psfk.com/report/applying-blockchain-creative-industries
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